SaleCycle helps ecommerce giants recover lost sales through behavioral retargeting and conversion optimization. As a well-established player in the space, their challenge wasn’t product — it was perception. We stepped in to rebrand the company with a sharper, more confident identity, supported by a new website that clarifies the offer and restores category leadership.
The redesigned website centers on clarity of value. With streamlined navigation, benefit-led copy, and clear CTAs, the site guides prospects toward understanding — and action. We reduced friction, created new messaging tiers, and built reusable components the internal team can evolve with over time.
We stripped away outdated visuals and rebuilt a system anchored in clarity and trust. The new identity fuses sharpness with simplicity: clean geometry, a rational color palette, and bold typography signal a company that’s performance-driven — without feeling cold or robotic. The wordmark was redesigned to feel current, digital-native, and direct.
SaleCycle didn’t need reinvention — they needed realignment. We helped them drop the baggage, sharpen the story, and present themselves with the same precision they bring to their clients’ funnels. Now, the brand converts as confidently as the product performs.
